Guster’s Adam Gardner and his wife, Lauren Sullivan created the first annual “Campus Consciousness Tour” in 2006 as a project of their environmental non-profit, Reverb. This year's CCT will build on the success of last year's tour and will be even bigger and better!
The Campus Consciousness Tour’s aim is to educate, inspire, and activate students, and above all leave a positive impact on each community and college/university that the tour reaches.
WATCH THE 2006 VIDEO RECAP:
In addition to a concert with Guster and The Format, the tour will feature:
Eco-Friendly Tour:
• Carbon-Neutral concerts—offsetting global warming emissions with wind power through NativeEnergy
• Biodiesel-powered tour busses and trucks.
• Recycling at venues and on busses
• Reducing plastic waste by switching to Sigg™ aluminum reusable water bottles
• Use of biodegradable cups and utensils backstage
• Post-consumer recycled paper products on the bus and backstage
• Non-toxic eco-friendly cleaning products on tour busses
• Reusing old guitar strings to be made into artisan jewelry
• Rechargeable battery use for instruments; green contract rider
The Shift™ Consciousness Pavilion: The Pavilion will be located in each concert venue where you can:
• Learn about renewable energy and alternative fuels
• Sample a free Stonyfield Farm Shift energy drink
• Win a “meet and greet” with the band
• Offset your personal energy use by buying a "Big Green Friend" Carbon Offset sticker
• Enter raffle to win autographed Guster guitar
• Learn more about your on-campus enviro organizations and sign up to be a member
• Sample a free ice cream treat from Ben & Jerry's
• Donate food to your local food bank
Daytime Eco-Activities: Day-of-show on-campus interactive events open to everyone:
• Town Hall Forum—open discussion with students, faculty, trustees and members of the bands to discuss campus sustainability and the school’s endowment. Featuring Mark Orlowski of Sustainable Endowments Institute.
• Pimp My Clean Ride—get a tour of a rock n’ roll biodiesel-powered tour bus and learn about alternative transportation!
• Shift Shout Out Video Contest—Visit the Shift Shout Out video booth on campus and tell us your ideas/inspirations about global warming. Winners receive cash prizes for themselves and their favorite charity!
Click for times and details about daytime activities.
Food Drives:
• CCT partner, Rock For a Remedy, will run a food drive at most shows on this tour. The person that donates the most food at each show will win after show/meet and greets with the band! Before bringing food to a concert please check here for details.